Message Layout Designer

Access to message layout designer

Survalyzer offers extensive design options in the message layout designer as seen in the following screenshot:

It is not available to all users by default, it needs to be requested and turned on for specific users by Survalyzer team.

Read more here how to receive access to message layout designer.

Best practices and guidelines

Separate the message layout into 5 pieces

  1. Logo/Picture Section (max. size 150 KB),
    Hint: use a message text container, not an image, if you want to have a possibility to change / delete image during your sample invitation process.
    – An image in a text area uses the original size so upload the image to the library in the correct size.
  2. Survey introduction and context:
    – Reason for invitation
    – Context about the survey
    – Estimated duration
  3. Start Survey button

Duplicate the Default Invitation as a starting point for additional Message Layouts

We recommend to duplicate your existing Message Layout and edit it from there instead of starting from scratch by creating a completely new Message Layout:

This will ensure that you can always refer back to the original and will save you time.

Do not create the actual invitation in the Message Layout Editor

The Message Layout Editor is the overarching framework for the actual messages that you will create to invite your desired audience. This means that you should not write the actual invitation texts in the Message Layout Editor. The goal is always to maintain a low number of Message Layouts on which you base your messages.

This will help you to:
1. Preserve uniformity accross your messaging
2. Easily work with messages is several languages
3. Maintain a clear overview and structure

Stick to the standard settings

The Message Layout Editor allows elaborate options for customization, however all standard settings have been thoroughly tested to match the industry standards and ensure high email deliverability. The more you deviate from industry standards, the higher the chances are that the invitations will not reach your desired audience.

Updated on April 23, 2026
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